Internal guide
Founding Partner SOW and invoice language.
Use this to build the formal agreement before payment. The invoice should summarize the purchase; the Statement of Work should define scope, exclusions, responsibilities, and lock-in terms.
Commercial Terms
- Package selected: Foundation Engine, Growth Engine, or Market Leader.
- One-time implementation fee and recurring monthly subscription amount.
- Founding Partner rate applies only after application approval and signed Statement of Work.
- Recurring billing begins through private Stripe checkout after agreement acceptance.
90-Day Performance Sprint
- Three scheduled operational check-ins during the first 90 days.
- Final data-review session to review implementation, activity, and shared success metrics.
- Partner-rate lock-in becomes permanent upon completion of the sprint milestones.
- Missed or refused sprint milestones may delay or void permanent lock-in.
Client Responsibilities
- Provide timely access to domain, website, Google Business Profile, CRM, phone, calendar, and brand assets as needed.
- Review and approve copy, pages, automations, and campaign materials in a timely manner.
- Maintain lawful consent practices for email and SMS communications.
- Respond to leads, bookings, and internal follow-up tasks created by the system.
Scope Boundaries
- Invoice line items summarize the package; the Statement of Work controls actual scope.
- Ad spend, third-party software fees, phone usage, SMS usage, domain purchases, and media production are excluded unless listed.
- Custom development, complex integrations, paid ads management, and advanced SEO are excluded unless included in the selected package.
- Market/category exclusivity requires written approval and is not automatic.
Case Study and Proof
- Founding Partners agree to provide operational feedback during the sprint.
- Attract904 may request permission to feature growth metrics, screenshots, testimonials, and implementation outcomes.
- Sensitive financial or customer data should be anonymized unless otherwise approved in writing.
Lock-in Clause
Founding Partner pricing is secured through completion of the 90-Day Performance Sprint, which includes three scheduled operational check-ins and a final data-review session to publish shared success. The partner rate is permanently locked in upon completion of these milestones for the life of the active subscription.
Invoice Line Items
- Foundation Engine - Founding Partner Setup. Includes implementation per signed Statement of Work.
- Foundation Engine - Founding Partner Monthly License & Management. Monthly managed system access, automation support, and optimization per signed Statement of Work.
- Growth Engine - Founding Partner Setup. Includes implementation per signed Statement of Work.
- Growth Engine - Founding Partner Monthly License & Management. Monthly managed growth engine, automation support, reputation, reactivation, and optimization per signed Statement of Work.
Stripe Setup Checklist
- Create Stripe products for Foundation Engine and Growth Engine.
- Create one-time setup prices and recurring monthly prices for each founding package.
- Add the Stripe price IDs to environment variables.
- Create a long random STRIPE_FOUNDING_CHECKOUT_TOKEN for the internal checkout page.
- Configure the webhook endpoint at /api/stripe/webhook and add the webhook secret to environment variables.
